Category: Professional Services
Find a wide range of resources on Professional Services for the brewing industry including articles, discussion board posts and more.
Expert Topic Laura Lodge’s 5 Tips For Hiring A Brewery Consultant
By her own admission, Laura Lodge has had a “very interesting journey in the world of craft beer.” She started working for a Colorado beer distributorship owned by her brother, where she first did the books, collected invoices, and then moved on to loading trucks and handling supplier relations. When she left the company, she wrote a book called ‘Distribution Insight for the Craft Brewer,’ “because it had become apparent to me that there was no magical reason that brewers would know what we did and how to be a good partner.”
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Expert Topic Short and Long Term Financial Planning for Breweries
Standing on a solid financial situation is a goal for many breweries, but it can often seem elusive, given all the RISJ that can come from running a small business. However there are small steps breweries can take – at any time – to strengthen a financial situation and build towards a better tomorrow and into retirement.
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Sponsored Introduction: Setting Up a Commercial Brewery
Posted sponsored by Craft Kettle Brewing Equipment
Installing commercial brewery equipment is a complex process that requires careful planning and a multidisciplinary approach. It’s not merely about connecting a few pieces of equipment; it’s about designing and building a fully functional brewing environment. This involves electrical work, plumbing, gas hookups, and construction work tailored to the specific needs of the brewing operations.
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Sponsored Balancing Startup Costs in Your Brewery Budget and How to Fund Your Initial Startup Capital Costs
Posted sponsored by Craft Kettle Brewing Equipment
When opening a brewery, understanding startup costs and how to fund your startup is essential. Let’s dive deeper into these financial elements and how they’ll influence your startup budget.
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Expert Topic Staff Training is Critical for a Brewery’s Success
There are a lot of factors that go into the decision a customer makes regarding if they had a good time or not when visiting a brewery. There is the quality of the beer, the decor and atmosphere, and employee interaction. Server training has never been more important in the beer space, as breweries are faced with stiff competition from not only restaurants but other breweries.
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Sponsored WTF, Data?! Numbers = Profits! w/ Pulkit K. Agrawal
Posted sponsored by Craft Beer Professionals
Almost every brewery is tracking their data – whether it’s in a spreadsheet, paper logs, or an electronic brewery management system. As breweries start scaling, there are two key areas that brewers and owners start looking at for their products — (1) making consistent quality beer and (2) improving costs over time.
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Expert Topic Managing a Brewery’s Social Media Accounts
Managing the morass of social media apps can be anxiety inducing for even the average user. When it comes to running business social media accounts, however, the pressure ratchets up. Navigating different campaigns across a half-dozen or more idiosyncratic platforms can border on the absurd. There are tools and tricks to help you more effectively engage your audience online.
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News Craft Beer Marketing Awards Now Open for Submissions for 2024 Awards
The Craft Beer Marketing Awards is now accepting submissions for its 2024 awards. The awards are handed out for the best marketing achievements in the global craft beverage industry. Anyone involved in creative marketing and advertising for craft beverage brands such as artists, marketing staff and ad agencies are all welcome to submit their work.
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Sponsored The Art of Collaboration: How to Successfully Partner with a Non-Profit with Chris Geib
Posted sponsored by Craft Beer Professionals
The Brewing Industry has always been entrenched in the community, supporting causes by what they do best – bringing people together and making great beer! But is it always beneficial for the brewery and industry partners?
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Sponsored Diversify Where You Pour With Pop-Up Bars with Chris Musil of Coldbreak + Justin Lynch of Arryved POS
Posted sponsored by Craft Beer Professionals
Pop-up bars are a growing trend for modern breweries, and taking your taproom to-go is easy with today’s savvy jockey box and tech stack selection. But what’s the value of a taproom on wheels? Join Chris and Justin as they discuss how mobilizing your taproom is good for business:
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Expert Topic Asking For Help: Hiring a Brewery Consultant
It’s a little ridiculous all the hats a brewery owner has to wear just to keep their business going. Even before you first fire up the brewing system, you have to make hundreds of decisions, small and large. The initial planning stages can take months if not years, with questions about location, type of building and zoning restrictions, negotiating the lease, dealing with demo or build out, meeting electrical and plumbing codes, and then tap room design, managing employees, among dozens more topics, all before a single drop of beer is poured. Whether you’re only thinking about getting into the business or have been in operation for years, there is value in seeking out professional advice from brewery consultants.
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Expert Topic The Benefits of Recognizing and Helping Employee Mental Health
The last several years have taken a toll on everyone. The pandemic stressed out and stretched people thin. Unrest at home and around the world bombards news feeds, and economic factors are constantly top of mind. There is a lot of worry to go around, but often it feels like a personal burden.
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Expert Topic Maintaining DEI Programs at Your Brewery
Building something takes time. Maintaining it takes effort. The past five years in the craft beer industry have been tumultuous, filled with constant challenges. Some have been unexpected, others long in the making. In response to societal changes and demands, the craft beer industry finally took a long overdue look at its hiring, consumer, and business practices and appeared to decide to take action. But as with many cultural movements inspired by current events and popular demands, sustaining that momentum into the future and to a point of real, consequential change requires attention and dedication.
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Sponsored The Art and Science of Media Relations with Chad Melis of Turn It Up Media
Posted sponsored by Craft Beer Professionals
Led by experienced brewery brand builder Chad Melis, who spent over a decade elevating the Oskar Blues Brewery brand and now runs the marketing collective Turn It Up Media, this presentation will provide a roadmap for breweries to execute an effective media relations strategy.
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Sponsored How to Attract Sponsors for Events or Programs with Meghan Connolly Haupt of MCH Strategy
Posted sponsored by Craft Beer Professionals
Sponsorships can be an important revenue stream supporting diverse entities from national sports leagues to local brewery events. In this session, participants will learn essential elements for attracting sponsors and getting maximum revenue. We will cover how to identify good sponsors, how to create mutually beneficial relationships, how to sell sponsorships and more. Participants will leave with a general understanding of sponsorships and gain insight into best practices.
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Sponsored Key Performance Indicator Insights: Knowing Your Numbers with Joshua Lance of Lance CPA Group
Posted sponsored by Craft Beer Professionals
Financial health is one of the most important parts of your business, but do you know how to get to the right metrics? In this session, we’re bringing insights from working with over 100 craft breweries and providing you with insights on understanding your brewery’s finances, including:
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